Right under the envelope for the 2005 Digital Marketing Conference was the brochure for The Canadian Institutes' Leveraging Blogs For Corporate Communications - Maximizing Marketing Opportunities And Mitigating The Risks conference which is taking place on December 5th and 6th, 2005 at the Marriott Bloor Yorkville Hotel in Toronto, Ontario.
I will be co-presenting on the Monday at 2:45 pm in a session titled: Leveraging Blogs For Cost Effective Communications Channel Alternatives with Chanchal Bhattacharya who is an Instructor for the Department of Political Science at York University. Our session will discuss key topics like:
- Will Blogs help you sell more product?
- How to use a Blog for a new product launch.
- How to use Blogs as an information source.
- How to create the right "voice" for your Blog.
And much more.
There are varying price structures for this two-day conference. I will be attending (and even Blogging from) the entire event. For more information and to get a full schedule, please visit this website: The Canadian Institute.