I just got word from the CMA - Canadian Marketing Association - that my upcoming seminar, Blogs - A Marketers' Secret Weapon, might be a little more intimate than the usual 30-plus people we have in Toronto.
If you're looking into a seminar on how to Blog, look no further than Blogs - A Marketers' Secret Weapon. Blogs. This is a full day seminar and it is in Montreal next Tuesday, June 27th, 2006 (location TBC).
Here's how the CMA website describes Blogs - A Marketers' Secret Weapon:
"Blogs are quickly becoming a marketers' secret weapon or worst nightmare. Join us for an interactive look at how to set-up and manage a successful Blog. In this full-day session you will get specific insight into the basics and beyond, including how content can be developed for a Blog that will build tremendous buzz. You'll learn why trackbacks, permalinks and pinging (Blog-talk for linking and link sharing) is not only easy and simple but highly effective. We'll also look at how a corporate website can find the right 'voice' to create a powerful Blog, and you will see how, within 48 hours, we managed to get our keyphrase of choice on the first page of Google for a term that returned over 1,000,000 results. We will also breakdown and explain the technology of it all, including RSS, XML and the many other Blogging technologies that make 'personal instant publishing' one of the easiest ways to build buzz, loyalty and rocket to the top of the search engines.
Bonus: see how Podcasting, Moblogs and Vlogs will change the marketing landscape forever.
This is your marketing primer on Blogs."
It is a very informative, fun and interactive day. Plus, now that I'm doing my Six Pixels Of Separation Podcast, there's even more to share.
Space is very limited.
You can find out more information or register here: Blogs - A Marketers' Secret Weapon - Canadian Marketing Association Seminar.