Blog Archives June 2015
June 30, 201511:01 PM

Marketing Needs To Be About What's New

The most creative ideas win. If you learned nothing else from all of the news coming out of the Cannes Lions advertising festival that our industry just wrapped, it's that big, hairy, audacious and creative ideas still get the most... Read more

By Mitch Joel

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June 29, 2015 9:46 AM

Should Authors Be Paid By The Book Or The Page?

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is... Read more

By Mitch Joel

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June 28, 2015 3:52 PM

Marketing Cartoons With Tom Fishburne

Episode #468 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. We live in a world with so much content and creativity, that it's hard to remember what's most interesting.... Read more

By Mitch Joel

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June 27, 2015 7:55 AM

Six Links Worthy Of Your Attention #262

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel

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June 26, 2015 8:20 PM

Small Spaces. Big Ideas

Always judge a book by its cover.  Not a typo. I do judge a book by its cover. I love books. And, there's nothing I like more than a gorgeous book cover. Small spaces with great design turns my crank.... Read more

By Mitch Joel

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June 25, 201511:35 PM

Your Brand Is A Learning Space

How much more content does the world really need? Laugh at that line as much as you want, but when I published my first business book, Six Pixels of Separation, back in 2009, I wrote about this newly-formed idea that... Read more

By Mitch Joel

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June 24, 201511:43 PM

Algorhythm... My Next Book

Algorhythm - The Pulse of Creativity, Data And The Future of Brands. There is this ongoing debate: is the future of brands about data or is it about creativity? Building brilliant brands in a disruptive age is not as easy... Read more

By Mitch Joel

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June 22, 2015 8:40 AM

Apple And The Future Of Streaming

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is... Read more

By Mitch Joel

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June 21, 2015 6:56 AM

The Science Of Attention

Episode #467 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. Ben Parr leads an interesting life. He's an award-winning journalist, author, entrepreneur, investor and expert on what it takes... Read more

By Mitch Joel

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June 20, 2015 7:28 AM

Six Links Worthy Of Your Attention #261

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel

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June 19, 2015 7:07 PM

What Is Code?

It's for you to understand what lies beneath these words, your website, that mobile application, Facebook, YouTube and more. Every Saturday, I share links with good friends, Alistair Croll and Hugh McGuire. The process is simple: Each one of us... Read more

By Mitch Joel

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June 18, 201511:09 PM

Is Television Lying To Us?

So, what do you think? Is television lying to us? Last week, AdWeek published an article titled, Why TV Is Still the Most Effective Advertising Medium. I had three thoughts immediately enter my mind: Google AdWords. How can TV advertising be... Read more

By Mitch Joel

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June 17, 201511:42 PM

Time Spent Is The New Impression

Engagement just got a whole lot more interesting. Facebook made a major update and announcement this week. They're going to tweak their algorithm based on how long a user looks at a piece of content. It's something that marketers need... Read more

By Mitch Joel

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June 15, 2015 9:21 AM

U2 And The Technology To Rock It

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is... Read more

By Mitch Joel

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June 14, 2015 6:41 AM

The Power Of Immersive Media

Episode #466 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. We live in tough times for advertising. Yes, it's still a critical component of our economy and a very... Read more

By Mitch Joel

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June 13, 2015 7:22 AM

Six Links Worthy Of Your Attention #260

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel

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June 12, 2015 7:53 PM

The Most Important Trends Of This Year

Admit it, you didn't bother looking at the 200 slides, did you? Almost three weeks ago, I posted Mary Meeker's (from Kleiner Perkins Caufield and Byers) annual Internet Trends report that she gave at the Re/Code summit. It's a lot to swallow,... Read more

By Mitch Joel

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June 11, 201511:18 PM

Stop Being A Digital Immigrant

This is the fundamental challenge of most brands today. They are not born digital (as Don Tapscott would say). Yes, digital transformation is a reality for all businesses. It's something that is deeply affecting the small, medium and large businesses.... Read more

By Mitch Joel

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June 10, 201511:13 PM

Consumers Want Personalization And Privacy

Have you ever shopped on Amazon? Probably one of the stupidest questions ever asked in 2015. Especially, when it's being asked on a blog that focuses on digital transformation, and technology that helps brands better connect with consumers. Of course,... Read more

By Mitch Joel

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June 8, 2015 8:34 AM

Can Twitter Change? Should It?

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is... Read more

By Mitch Joel

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June 7, 201511:55 AM

Creative Talent And The Future Of Agency Life

Episode #465 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. Welcome to episode #465 of Six Pixels Of Separation - The Mirum Podcast. Joseph Jaffe is widely regarded as... Read more

By Mitch Joel

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June 6, 2015 6:11 AM

Six Links Worthy Of Your Attention #259

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel

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June 5, 2015 6:55 PM

When Paper Wins In The Digital Age

There are certain companies who understand (and embrace) what it means to be a digital-first brand. Even... when that brand is a paper company. In fact, calling it a "paper company" is probably a misnomer as well. It's also a... Read more

By Mitch Joel

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June 4, 2015 7:03 AM

Be The First One In

Go ahead, call me a Type A personality. I'm not so sure that would be the truth. Being self-reflective, I often find myself being super-lazy, binging on way too much Netflix, or watching a movie on the plane when I... Read more

By Mitch Joel

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June 3, 2015 7:03 AM

Disclosure. This Is A Disclosure.

#Client. How often are you trolling the social media feeds and you see some kind of post about how great something is, or why you may want to check something out? It sounds encouraging. It's exciting. You click the link.... Read more

By Mitch Joel

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June 1, 2015 8:13 AM

Millennials Will Crush Our Economy?

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is... Read more

By Mitch Joel

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