Blog Archives December 2014
December 31, 201411:49 PM

Do Brands Have Rights When Their Own Data Is Used Against Them?

This is an interesting one, isn't it? Here's the deal: A direct flight from New York to San Francisco is $1000 (as an example). However, if you want to fly from New York to San Diego during the same time,... Read more

By Mitch Joel

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December 30, 201411:47 PM

Facebook Doesn't Get Small Data Right (And You're Worried About Big Data?)

There was a lot of grumpy folks complaining about Facebook (again) lately. I can understand why some folks might be upset. Someone in their family passed away or a pet got lost this past year, and suddenly this image is... Read more

By Mitch Joel

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December 29, 201411:17 PM

Rescue Books

It's time to save business books. I'm wondering if we should start a humane society to save the business books of the world? I have a personal problem that I haven't spoken about in public. Please, allow me to indulge... Read more

By Mitch Joel

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December 28, 201410:17 AM

The Value Of Building Zombie Loyalists For Your Brand

Episode #442 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Peter Shankman believes that, in the end, customer service is everything. While he is a veteran of the... Read more

By Mitch Joel

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December 27, 2014 8:23 AM

Six Links Worthy Of Your Attention #236

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel

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December 26, 2014 4:11 PM

About Those Things That You're Buying...

Leave it to Seinfeld. Here's a very quick, five-minute stand-up set from the one and only Jerry Seinfeld from earlier in the week on The Tonight Show with Jimmy Fallon. Seinfeld is talking about the stuff that we buy, and... Read more

By Mitch Joel

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December 25, 201411:55 PM

Be Kind To Brands

My holiday wish: be kind to brands. I know what you're thinking. For some, it's a holy day. Should we not be saying that a better holiday wish might be: brands should be kinder to their customers? No. I would... Read more

By Mitch Joel

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December 24, 201411:04 PM

The Thing About Serial And The Golden Age Of Podcasting

"Did you catch the season finale of Serial?" If you're into podcasting (like I am), there is not a finer opening liner than the one above. Podcasting has arrived! (as some in the mass media are now proclaiming). Others (like... Read more

By Mitch Joel

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December 23, 201410:27 PM

Content Marketing Is Dead (But There's Always This)...

Content Marketing is dead. Right? That didn't take long. I've been reading this notion of "too much content and not enough value" a lot lately. It usually starts with the premise that consumers simply can't keep up with the pace... Read more

By Mitch Joel

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December 22, 201411:47 PM

Learn A New (Digital) Language

Sure, who doesn't have the time to learn a new language? Wondering about the intersection of marketing and technology can be exhausting and exhilarating - all at the same time. Feeling the desire to learn a new language - as... Read more

By Mitch Joel

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December 21, 2014 8:30 AM

What Digital Marketing Might Look Like In 2015

Episode #441 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. As the year comes to a close, many marketers are left wondering, what is on the horizon for... Read more

By Mitch Joel

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December 20, 2014 8:55 AM

Six Links Worthy Of Your Attention #235

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel

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December 19, 2014 4:41 PM

Building A Better Business By Thinking Like Amazon

Don't try to be like Amazon Amazon is a business like no other. Retailers might not like to hear this, but it is true. They have a spirit of innovation that looks at both software and hardware, plus they have... Read more

By Mitch Joel

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December 18, 201411:02 PM

The Point Of Creativity In Business

The point of creativity in business is to tell and/or sell. For some reason, the statement above is seen (by many) as some kind of defamation of creativity. A bastardization of the what art is. The proverbial selling of the... Read more

By Mitch Joel

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December 16, 201411:28 PM

The Power To Smile In A Digital World

What does true customer service look like? Marketing is edging ever-closer to customer service, and vice-versa. That may not be anything new, as you go to work, buy your holiday gifts and start thinking about how you're going to affect... Read more

By Mitch Joel

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December 15, 201410:43 AM

Why Buy A Car, When You Can Have A BMW On-Demand?

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is... Read more

By Mitch Joel

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December 14, 2014 9:53 AM

Win More Pitches

Episode #440 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. If you're in the agency business, you know the new business development and pitching grind like no other.... Read more

By Mitch Joel

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December 13, 201410:10 AM

Six Links Worthy Of Your Attention #234

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel

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December 12, 201411:47 PM

How To Generate A Lot Of Creative Ideas Quickly.

How often do you watch something twice that you have seen online? It doesn't happen often for me. In fact, I often have a hard time finishing a video on YouTube that I'm interested in, because there's something on the... Read more

By Mitch Joel

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December 11, 201411:49 PM

The Way Television Should Be

What if television looked and acted like Netflix? Many years back, I was blogging about the future of education. If I could find the specific link to the post, I would have dropped it in here. The dream - as... Read more

By Mitch Joel

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December 10, 201411:22 PM

The Instagram That You Hardly Know

There are a lot of people sharing pictures on Instagram. It's a trap to think that Instagram is an amazing marketing channel, simply because there are a lot of people on it taking photos and sharing photos. There are many... Read more

By Mitch Joel

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December 9, 201411:08 PM

What's Next For Marketing?

Who isn't fascinated with where the world is going? In this day and age, the most paranoid amongst us (yes, I'm talking to you!) have to watch both our backs... and our fronts. The competition is everywhere... and the competition... Read more

By Mitch Joel

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December 8, 2014 8:46 AM

Are We Ready For The Uber-ization Of Everything?

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is... Read more

By Mitch Joel

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December 7, 2014 8:29 AM

Seth Godin Doesn't Want You To Be Missed When You're Gone

Episode #439 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. How do you make change? How do you take the time to think about what's next? What you're... Read more

By Mitch Joel

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December 6, 2014 8:12 AM

Six Links Worthy Of Your Attention #233

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel

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December 5, 2014 5:39 PM

Everything Is Mobile, And The World According To Vice

Houston, We Have A Problem. I've known Shane Smith for over twenty years. Most people know Shane as the co-founder of Vice. We first met in the early nineties, when he was launching a local alternative publication called, Voice Of... Read more

By Mitch Joel

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December 3, 201411:19 PM

I Want To See Ads!

"Of course, you want to see ads, you're in marketing!" That's not what I mean. Here's the scene: I've been thinking about buying some stuff (books, yoga mats, whatever...) online since Black Friday. So, as I peruse this pretty little... Read more

By Mitch Joel

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December 2, 201411:32 PM

Why I Hate Black Friday

Everyone Loves A Good Deal. Say what you will about Best Buy, but I love getting their newspaper flyers (FSI for those in the business) every week. I really can't wait to see what's what in the world of consumer... Read more

By Mitch Joel

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December 1, 2014 8:22 AM

Cyber Monday... Don't Get Killed (Online)

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is... Read more

By Mitch Joel

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