Blog Archives April 2014
April 30, 2014 9:48 PM

It's All About The Experience

We often forget that it's all about the experience. So, here's one for the user experience team. You can be as strategic, creative and smart as you want, but if the experience doesn't live and breathe, everything else falls flat.... Read more

By Mitch Joel

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April 29, 201410:52 PM

Is Bethany Mota The Future Of The NewFronts?

Maybe we'll just stop calling them 30 second spots in the future? What would the world of advertising be like if the 30 second spot actually started playing second fiddle in the advertising mix (what if it moved over to... Read more

By Mitch Joel

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April 28, 2014 8:04 AM

CTRL ALT Delete - Weekly Technology And Digital Media Review - CHOM FM #28

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is... Read more

By Mitch Joel

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April 27, 201411:57 AM

Humanizing The Company

Episode #407 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. If you're trying to better understand how communications and marketing has changed so dramatically in the past decade,... Read more

By Mitch Joel

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April 26, 2014 8:33 AM

Six Links Worthy Of Your Attention #201

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel

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April 25, 2014 5:39 PM

What Technology Will Bring (Hint: More Massive Disruption)

This is some big brain stuff to watch over the weekend. It's probably also some of the smartest and most important things for you (and your business) to be thinking about in the next five years. I have been looking... Read more

By Mitch Joel

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April 24, 2014 9:43 PM

Facebook And A New Era In Paid Media

Will the brands revolt? Facebook has been making some serious moves when it comes to what a user sees in their newsfeed. The implication on brands (and brand pages) has been massive. In one corner, you have brands that have... Read more

By Mitch Joel

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April 23, 201411:52 PM

Should Advertising Cost Less?

Not the best question that a marketing professional should be asking, but bear with me on this. The price of advertising (or anything, for that matter) is typically predicated on value. That "value" is subjective (at best). Perceived value, if... Read more

By Mitch Joel

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April 22, 201411:41 PM

Be Nice When You Say Bad Things Online

Is anyone still willing to argue that consumer reviews are not one of the most powerful forces online? You could argue that having over 24,000 reviews for Fifty Shades of Grey on Amazon (this is factual) is just a whole... Read more

By Mitch Joel

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April 21, 201411:02 PM

The Maturity Gap

Does your age make you any smarter? I know some pretty stupid people who are cranking past 60, and I know some pretty impressive minds of people who are not even 25 yet. Still, I think maturity and experience does... Read more

By Mitch Joel

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April 20, 2014 1:59 PM

Winning Digital Metrics That Matter

Episode #406 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. I think of one word when it comes to describing Stephen Rappaport: enigma. I have no idea why... Read more

By Mitch Joel

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April 19, 2014 8:50 AM

Six Links Worthy Of Your Attention #200

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel

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April 18, 2014 2:45 PM

Collaboration, Sharing And The New Entrepreneur

When you think about entrepreneurship, who do you admire? Names likes Richard Branson, Steve Jobs and Jeff Bezos come to mind. They are awesome. Their work is inspiring, creative and important. What do you think about Twitter? As powerful? As... Read more

By Mitch Joel

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April 17, 2014 6:17 PM

The End Of Liking A Brand In A Move Towards Anti-Social Media

Be careful which brands you like, friend and follow going forward. That was the headline yesterday in The New York Times article, When 'Liking' a Brand Online Voids the Right to Sue. What may seem like legal side-stepping to avoid... Read more

By Mitch Joel

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April 16, 2014 4:18 PM

Shutting Down Blog Comments

I think that I provoked the blog comment Gods today. Sorry about this, but the ability to comment on blog posts here at Six Pixels of Separation has been disabled. It's not you. It's not me. It's the spammers. I... Read more

By Mitch Joel

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April 15, 201411:57 PM

Google's Third Wave Of Innovation

Is it normal that a search engine is buying up all of the robotics and drone companies? If you're in the marketing profession, you have to be scratching your head at the moves that Google has made over the past... Read more

By Mitch Joel

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April 14, 2014 9:58 AM

CTRL ALT Delete - Weekly Technology And Digital Media Review - CHOM FM #27

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is... Read more

By Mitch Joel


April 13, 201411:11 AM

The Best That Social Media Has To Offer

Episode #405 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Jay Baer is back and he's doing what most people in Social Media are not doing: making big... Read more

By Mitch Joel

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April 12, 2014 1:57 PM

Six Links Worthy Of Your Attention #199

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel


April 11, 2014 4:08 PM

The Sad (And Hilarious) State Of Silicon Valley

This is Not Safe For Work (NSFW, as the cool kids say). I laughed, cried and almost could not watch this show in its entirety (it's both true and painful if you have spent some time out there). It is... Read more

By Mitch Joel

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April 10, 201411:53 PM

My Voice Is My Password

Is your head bleeding? Is your heart bleeding? Here's my thought (and, I say this with full disclosure that I am no IT expert and have limited knowledge of the hacking space beyond a personal interest in better understanding technology... Read more

By Mitch Joel


April 9, 2014 4:31 PM

Some Questions About Your Questionable Content

Marketers, we have a problem... Do you know how long an effective Facebook post should be? If I told you forty characters, what would your reaction be? A tweet should be 100 characters (even though Twitter affords you 140 of... Read more

By Mitch Joel


April 8, 2014 7:58 PM

TED And The Art of Loyalty

People don't like to admit just how addicted they are to their smartphones. I won't be the first to blog about how many people are quite sensual with their devices. Don't laugh. Think about the way you caress, touch, and... Read more

By Mitch Joel

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April 7, 2014 1:42 PM

CTRL ALT Delete - Weekly Technology And Digital Media Review - CHOM FM #26

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is... Read more

By Mitch Joel

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April 6, 2014 1:23 PM

The Perils Of Social Media

Episode #404 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. I first heard the voice of Eric Schwartzman over a decade ago as a contributor to the For... Read more

By Mitch Joel

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April 5, 2014 9:16 AM

Six Links Worthy Of Your Attention #198

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel

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April 4, 2014 5:31 PM

If You're In Business, You Need To Watch This CrossFit Documentary

Surfing across Apple TV, I came across something that you should watch this weekend. Let me take a step back. Around 2000, I had heard about this crazy website, where a well-respected trainer was trying to completely disrupt the fitness... Read more

By Mitch Joel

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April 3, 201411:42 PM

Let's Stop Mixing Up Digital Advertising With Digital Marketing

I get into this fight all of the time. When people talk to me about advertising agencies - especially ones that claim to be "fully integrated" - what I (still) hear is: digital advertising. Make no mistake about it, advertising... Read more

By Mitch Joel

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April 2, 201411:51 PM

Don't Blame Brands (Always) In A Time Of Crisis

The tweet heard around the world. There was a disaster somewhere in the world. I think it was the tragic Boston Marathon bombings. I was in France at the time speaking at an event. I was crawling into an early... Read more

By Mitch Joel


April 1, 201411:27 PM

The Speed Of Brands And Other Stuff

What do you make of this whole high frequency trading scandal? Personally, I am not surprised. At every turn, we're seeing more and more businesses using speed (in almost unimaginable ways) to make more money. This past week, 60 Minutes... Read more

By Mitch Joel