Blog Archives October 2013
October 31, 201310:02 PM

20 Best Marketing Books Of All Time

What are the best marketing books of all time? It's a question that I get asked, multiple times per week via email. It seems like people just coming out of school or professionals looking to up their game want to... Read more

By Mitch Joel


October 30, 2013 8:01 PM

When Important Websites Crash

The political punditry around the healthcare website crashing is laughable. People not getting access to their healthcare is serious business. This isn't about politics. It's about technology. As the owner of a digital marketing agency, I frequently find myself in... Read more

By Mitch Joel


October 30, 2013 7:20 AM

What Keeps The Chief Marketing Officer Awake At Night? - Part 3

Is Gartner right about Chief Marketing Officers spending more on IT than the Chief Information Officer in the coming years? A very senior Chief Marketing Officer at one of the largest telecommunications companies in North America leaned over my shoulder... Read more

By Mitch Joel


October 28, 201310:34 AM

Why Can't We Buy Everything Like We Do On iTunes And Have Access To Everything On Netflix?

Every morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening... Read more

By Mitch Joel

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October 27, 2013 9:10 PM

Can You Really Work Less And Earn More?

Episode #381 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Richard Koch is someone I have been following for a long time. He is a very prolific business... Read more

By Mitch Joel

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October 26, 201311:35 AM

Six Links Worthy Of Your Attention #175

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel


October 25, 2013 8:54 PM

On Drones And Weaponizing Lego

If you think wearable technology is interesting, you have to watch this. We are spending a lot of time thinking about wearable technology like Nike+, Jawbone's Up and even Google Glass, but things are getting super-interesting in other areas of... Read more

By Mitch Joel

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October 25, 2013 7:47 AM

The Price Of Personalization

What kind of advertising do you want? It's a serious question. It's a question that most consumers don't ask themselves, but they should. I was invited to speak at Vogue magazine's leadership conference in New York City the other... Read more

By Mitch Joel


October 24, 201311:43 PM

What Is An Entrepreneur?

It's a term that so many people are struggling with in this day and age. This week is small business week. With that comes all sorts of staggering information about how important small business is to our economy: More than... Read more

By Mitch Joel


October 22, 201311:53 PM

London Calling

CTRL ALT Delete (the book) is coming to the UK in November 2013. Overseas trips tend to be few and far between for me. When I am in Europe, it is typically for a private corporate event. I am thrilled... Read more

By Mitch Joel


October 21, 2013 2:54 PM

Future iPads, Samsung's Aggressive Advertising And A Better Calendar App For Your iPhone

Every morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening... Read more

By Mitch Joel


October 20, 2013 1:38 PM

Reddit, Permission And Internet Culture

Episode #380 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Welcome to episode #380 of Six Pixels Of Separation - The Twist Image Podcast. I have been hearing... Read more

By Mitch Joel

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October 19, 2013 2:52 PM

Six Links Worthy Of Your Attention #174

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel


October 18, 2013 9:49 PM

Underdogs, Misfits, And The Art Of Battling Giants

Unless you have been living under a rock, you would know that Malcolm Gladwell has a new book out. His new book is called, David And Goliath. And, as usual, it is getting a lot of worthy attention. Everybody in... Read more

By Mitch Joel


October 18, 201310:44 AM

5 Simple Ways To Get More Creative, Inspired And Smarter Every Day

Stop complaining about email. We all get too much email. Most of the time it's about things that should probably be discussed in person (or over the phone) or it's spam. The truth is that the inbox continues to be... Read more

By Mitch Joel


October 17, 201310:53 PM

The Merits Of Reading A Book

What was the last book that you read? I buy new books all day. Literally. I read most of my book on my iPhone using the Kindle, iBooks or Kobo app (but, mostly Kindle). I haven't been reading enough books... Read more

By Mitch Joel


October 16, 201311:26 PM

Growth Hacker Marketing And The Rise Of Engineers In Marketing

If you're a brand and you don't believe in advertising, what do you do? The default position is to use social media. Create real interactions with real human beings. To be useful. To create content that makes a brand more... Read more

By Mitch Joel


October 14, 201311:07 PM

Fake Traffic, Bots And Faker Websites

Fraud is everywhere. Wake up. When I was younger (in a pre-Internet world), there was a dirty little secret about newspapers and magazines. The publishers could tell you whatever they wanted about circulation, distribution or pass-along metrics, but it was... Read more

By Mitch Joel


October 13, 2013 8:35 AM

The Power To Self Promote

Episode #379 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. I have known Dan Schawbel for over a decade. I have also had the pleasure of watching him... Read more

By Mitch Joel

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October 12, 2013 2:33 PM

Six Links Worthy Of Your Attention #173

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel


October 11, 2013 7:12 PM

Leadership Skills For Life Or How To Ask Better Questions

Do you truly understand the things that are being said to you at your work? This is a true story: I am often sitting in meetings with very senior marketing professionals who are either presenting or speaking to a group,... Read more

By Mitch Joel


October 11, 2013 8:48 AM

Are Most Advertisers Asleep At The Wheel?

Advertising used to be easy. Brands would work their respective agencies, make a media buy, create the ad, place it (in a newspaper, on the radio, television, etc...) and watch to see if anyone cared. In the golden age of... Read more

By Mitch Joel

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October 10, 201311:38 PM

The Failing State Of Content Marketing

Simply put: there is too much content in too many places. While some may contend that the "cream always rises to the top," when it comes to great content, there is another worthy argument that goes like this: there is... Read more

By Mitch Joel


October 9, 2013 7:25 PM

When Things Get Weird

You know the moment... when things get weird? Technology is about to get even more interesting. As more and more appliances and devices get connected, coupled with wearable technology making some serious headway, it's bound to get as weird as... Read more

By Mitch Joel

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October 7, 201311:10 AM

No More Filthy Hotel Remote Controls And A Better Way To Save Your Content For Later

Every morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening... Read more

By Mitch Joel


October 6, 2013 1:12 PM

It's Important For You To Die Empty

Episode #378 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Where does creativity come from? It's a big question. Tomes have been written about it. Few understand the... Read more

By Mitch Joel


October 5, 2013 1:04 PM

Six Links Worthy Of Your Attention #172

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel

Utilities:


October 5, 2013 7:59 AM

Unlock Your Creative Genius

How many times has someone promised you the ability to help you unlock your creative genius? I get it all of the time. I fall for it, more often that I would care to admit. But, the one person who... Read more

By Mitch Joel

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October 4, 2013 9:35 PM

How To Give A Great Presentation (Seriously)

You're doing it wrong. People hate it when someone says, "you're doing it wrong," but trust me... you're doing it wrong when it comes to how you prepare for a public speech. I'm sure this will upset many people, but... Read more

By Mitch Joel


October 3, 201312:29 PM

Why Popular Science Killed Their Comments And The Huffington Post Should Too

If the comments following this post or any others were gone, how much of a difference would that make? Last week, Popular Science shut off the comments on their website. In an article titled, Why We're Shutting Off Our Comments,... Read more

By Mitch Joel


October 1, 2013 5:34 AM

Thanks To Breaking Bad, There Was No Internet Last Week

Every morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening... Read more

By Mitch Joel