Blog Archives August 2009
August 31, 2009 9:42 PM

Facebook, Creeping, Parents And The Future Of Online Social Networking's Growth

In early July, ReadWriteWeb reported that there were more grandparents on Facebook than high school student. What does that mean for the future growth of online social networks? The good people at The Onion think that they know why there is... Read more

By Mitch Joel


August 30, 200910:39 PM

Media Hacks Podcast #16 Looks At Trust Agents

Episode #169 of Six Pixels of Separation - The Twist Image Podcast - which is also Media Hacks #16 - is now live and ready for you to listen to. As usual with episodes of Media Hacks, there is some... Read more

By Mitch Joel

Utilities:


August 30, 2009 9:33 PM

You Need To Watch This

Drew from InvisiblePeople.tv on Vimeo.... Read more

By Mitch Joel


August 28, 2009 3:45 PM

Thanks For The Memory

I admit it: I'm a bit nosy. I'm constantly looking over my travel partners' shoulders to see what's on their laptops or which apps are getting the most usage on their iPhones. I'm always on the hunt for efficiency when... Read more

By Mitch Joel


August 28, 2009 6:42 AM

You Self-Serving Pig

It's all about me. Me, me, me, me. That's all you ever do is talk about yourself. Stop talking about yourself, will you? If there's one cultural point of interest that is quickly emerging from the online social channels and... Read more

By Mitch Joel


August 27, 2009 6:31 AM

The Wonderful World of Woz

Silicon Valley Entrepreneurs Are The New Rock Stars. It's hard to believe that 1983 was 26 years ago. I was just becoming a teenager (not to age myself) and the testosterone was raging. I found myself much more interested in... Read more

By Mitch Joel


August 26, 2009 9:09 PM

Rethinking The Link Economy

There is no question that the value in reading online (and this is everything from long editorial pieces to Blog postings and Twitter) is the links (or hyperlinks as we used to call them), but things may be changing. The... Read more

By Mitch Joel


August 25, 2009 9:38 PM

An Expert With No Experience

What constitutes an expert? One of the major conversations that still takes place online revolves around the question, "who is an expert?" Big business is looking for a reason to engage in these many online channels, they just don't want... Read more

By Mitch Joel


August 23, 2009 8:37 PM

In Conversation With Google's Analytics Evangelist - Avinash Kaushik

Episode #168 of Six Pixels of Separation - The Twist Image Podcast - is now live and ready for you to listen to. I had a very unique opportunity this past week. I was invited to give a speech at... Read more

By Mitch Joel


August 23, 2009 1:29 PM

Your Company Is A Media Company

One of the big ideas that comes out when we discuss Social Media is that any company can now publish content to the world. Most companies aren't set-up to be content producers. But, what we forget to really talk about... Read more

By Mitch Joel


August 23, 2009 9:21 AM

6 Ways To Inject New Ways Of Thinking Into Your Business

There are some who say that it is time to "think outside of the box." There are some who say that there is no box. There are are some who are quick to generate new ideas. There are some who... Read more

By Mitch Joel


August 20, 200911:05 PM

On Being Rude

Customer service calls will always escalate when the individual who is representing the brand attempts to either control the conversation or treat the person complaining as if they are stupid. It's a huge Marketing faux-pas. It happens way more than... Read more

By Mitch Joel


August 19, 2009 9:02 PM

Maybe It Is Time For Marketing To Move Away From "The Big Idea"

Everything we do in Marketing, Advertising and Communications comes out of "The Big Idea." It's what drives the marketing strategy, it's what drives the brand and agency to get excited about the campaign, and it's what drives consumers to put... Read more

By Mitch Joel


August 18, 2009 4:12 PM

Strategy Trumps Tactics Or Ask "Why?" Not "What?"

When it comes to building anything in the Digital Marketing channels, instead of asking, "what are we doing on Facebook (or insert any other online social network here)?" ask, "why should we be on Facebook (or insert any other online... Read more

By Mitch Joel


August 18, 2009 8:07 AM

Media Hacks Podcast #15 Is Now Live

Episode #167 of Six Pixels of Separation - The Twist Image Podcast - which is also Media Hacks #15 - is now live and ready for you to listen to. As usual with episodes of Media Hacks, there is some... Read more

By Mitch Joel

Utilities:


August 17, 2009 4:37 PM

It's A Matter Of Trust

Every day people ask, "does Social Media really work?", "can it grow my business?" or "can you make any real money doing all of this stuff?" The truth is, there is only one way to answer "yes" to all of... Read more

By Mitch Joel


August 16, 2009 9:18 PM

The Legacy That You Are Building

Do we all agree that the Internet is pushing us ever-more closer to a real-time information channel? Based on the success of Twitter and the recent acquisition of FriendFeed by Facebook, it seems that there is some kind of groundswell... Read more

By Mitch Joel


August 16, 2009 8:42 PM

Pushing Past The Marketing Noise

When was the last time you walked down the strip in Las Vegas? Can you remember which ads you saw? Which billboards stood out in your mind? Does one hotel stand out or do they all sort of stand out... Read more

By Mitch Joel

Utilities:


August 15, 2009 4:41 PM

Google Offers Up New Ways To Search (And Why You Should Care)

When a company reaches the size and depth of Google, it can sometimes be overwhelming to stay in the loop with the many changes, updates and new initiatives that are taking place. Whether it's Google Wave or the recently announced... Read more

By Mitch Joel


August 13, 200910:31 PM

The Best Piece Of Business Advice

In the past few weeks, there have been countless discussions around being an Entrepreneur. It may have to do with the recession or it may have to do with the new realities of the new economy - more and more... Read more

By Mitch Joel


August 13, 200910:13 AM

Failure Is Not An 0ption

Just last week, I caught myself watching Apollo 13 for the umpteenth time on TV. The Oscar Award-winning Ron Howard epic was released in 1995 and dramatizes the lunar mission that took place in 1970. Things went terribly wrong on... Read more

By Mitch Joel


August 11, 2009 2:10 PM

5 Free Books Are Yours For The Taking

In conjunction with the launch of my book, Six Pixels of Separation (which will be in stores the first week of September 2009), my Publisher (Grand Central Publishing - Hachette Book Group) set-up a five-book bundle giveaway, and they were... Read more

By Mitch Joel


August 10, 200910:50 PM

One Easy And Simple Way To Create Content

Are you at a loss for how to create content? Has your Blog not been updated in a while? Do you sit and stare at Twitter and wonder silently, "what am I really doing?" If you're looking for one thing... Read more

By Mitch Joel


August 9, 2009 8:45 PM

Get Your Whuffie On With Tara Hunt

Episode #166 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Tara Hunt is one of those very unique individuals who does not follow business by the rules we... Read more

By Mitch Joel


August 8, 2009 8:27 PM

Thoughts On Creating A Great Company

If you had to distil everything you knew about business into one book, what would it look like?  If you're Alan Webber, it becomes an even more interesting task. As someone who was part of the Harvard Business Review and... Read more

By Mitch Joel


August 8, 2009 9:57 AM

More About Your Favourite Business Book

Earlier this year, the good people at 800 CEO Read released their own business book titled, The 100 Best Business Books of All Time. It is filled with gems that will not only help you grow your business, but get... Read more

By Mitch Joel


August 8, 2009 9:32 AM

6 Ways To Share More Content

When it comes to the Internet, everyone is interested in conversation, comments, friends, followers, tweets and more. But, one of the best ways to better understand why the Internet has become a very Social Media is to start sharing even... Read more

By Mitch Joel


August 6, 200910:54 AM

A New Revolution In Marketing From A Very Unassuming Place

Every day on Twitter something major is happening that few see, talk about and acknowledge. It's something that is going to change the face of news as we know it and the power of marketing. The biggest trick to sharing... Read more

By Mitch Joel


August 5, 2009 2:43 PM

Time To Learn

Sadly, most people stop reading books after they graduate from university. They don't really learn anything new unless they take a course or attend some kind of industry conference. Learning is something they have to plan for. It's a big... Read more

By Mitch Joel


August 3, 2009 1:22 PM

Getting Rid Of Comments

If there's one dead horse that's not worth trotting out when it comes to Social Media, it is the one about "comments." Should you have comments on a Blog? Should you respond to comments on Twitter or FriendFeed? The staple... Read more

By Mitch Joel


August 3, 2009 9:05 AM

Media Hacks #14 Is Now Live And Ready For Your Ears

This will be my last time mentioning that the Six Pixels of Separation and Media Hacks audio Podcast will no longer be listed in this Blog feed. If you want all of that audio goodness, it will only show up... Read more

By Mitch Joel

Utilities:


August 1, 200910:09 PM

Bigger Than Your Own Head

It's worth noting that just because everyone can publish anything to the world, it doesn't necessarily mean that anyone is listening or cares. One of the most amazing things about being able to publish anything (text, images, audio and/or video)... Read more

By Mitch Joel