Blog Archives May 2009
May 31, 200910:00 PM

Reputation, Social Media And Your Boss

"60 percent of business executives believe they have a right to know how employees portray themselves and their organizations in online social networks." That was just one of many insights culled from the third annual Deloitte Ethics & Workplace survey... Read more

By Mitch Joel


May 31, 2009 7:13 AM

Sunday Papers – The Digital Edition

"You can read it in the Sunday papers, Sunday papers." - Joe Jackson. There is something about the dawn on Sunday that makes it better than any other dawn of the week. It's a time of reflection on the week... Read more

By Mitch Joel


May 30, 2009 5:15 PM

10 Ways To Re-Energize Your Blog Today

There has been no shortage of people abandoning their Blogs in lieu of newer platforms like Twitter and FriendFeed. Based on the conversations out there, it also seems like those same people who are no longer Blogging as much also... Read more

By Mitch Joel


May 30, 2009 9:41 AM

When Less Is More

When the rules change, sometimes the ways in which companies are paid needs to change as well. This is becoming a very true reality for the music business. Where they used to charge close to twenty dollars for a full... Read more

By Mitch Joel

Utilities:


May 30, 2009 7:30 AM

Google Wave, Marketing And The Future Of Connecting

On May 28th, 2009, Google announced a new solution at their Google I/O Developer Conference in California called, Google Wave, and it's already causing some major ripples of discussion. Described by Google as "a new model for communication and collaboration... Read more

By Mitch Joel


May 29, 2009 2:27 PM

When It Comes To Online Social Networks, Maybe We Have It All Wrong

How many friends do you have? How many people are following you? How many people subscribe to your Blog? What about your Podcast? There has been plenty of talk recently in both online and traditional print publications about "online social... Read more

By Mitch Joel


May 29, 200912:43 PM

Afraid To Fail

Most companies do know what to do. They attend the same seminars and conferences as we do. They read the same content. They're clued in that their industry is going through a huge shift, and they know that technology and... Read more

By Mitch Joel


May 23, 2009 4:51 PM

6 Steps Towards A New Economy

As we move out of the recession, we need to be prepared for how business will adapt as companies, once again, start investing and growing their business. The new reality is that the new economy is going to look, feel... Read more

By Mitch Joel


May 22, 2009 8:56 PM

Big Time Marketing Going Forward

Sir Martin Sorrell is currently the CEO of WPP Group (the world's second largest advertising holding company). They employ 100,000 people with over 2,000 office in over 100 companies. Sorrell was on Charlie Rose yesterday evening. It's a great watch...... Read more

By Mitch Joel


May 21, 2009 9:33 PM

Six Pixels Of Separation Book Details

If you're not interested in any "Mitch Joel self-promotion," please feel free to check any other of the Blog posts here. I totally understand. My good friend and fellow Media Hacks co-host, Chris Brogan, got his cute little hands on... Read more

By Mitch Joel


May 21, 2009 6:47 AM

News Will Outlast Newsprint

This week, newspaper executives from across Canada are gathered in Montreal to attend the Ink + Beyond national conference organized by the Canadian Newspaper Association and CCNA/Community Media Canada. While the conference is packed with industry specific content like creating... Read more

By Mitch Joel


May 19, 200910:52 PM

Beyond The Hype

Once in a while, we all fall victim to the hype. It's just the way it is. Much like rubber-necking, if everyone else is checking something out, we feel like we have to as well - you know, just to... Read more

By Mitch Joel


May 17, 200911:18 AM

Quickly Moving Beyond The Web Browser

Over the past few years a lot of the talk about the development of the Internet has been around wi-fi access everywhere. While we still seem to be a ways away from that, what we are seeing is a quicker... Read more

By Mitch Joel


May 16, 2009 8:41 PM

The Quarter Mile Stretch

Imagine if every three months you were expected to make more money, lose more weight, be a better community member, and more. Imagine if every three months you had to prove that you had accomplished more and were doing better... Read more

By Mitch Joel


May 16, 2009 6:41 AM

Display Advertising And Search Are Connected At The Hip

The habits of consumers who engage with online advertising is a moving target. Whether it's watching the shifts in display advertising or following the search engine marketing landscape, one thing is for certain: it's still early days. On May 12th,... Read more

By Mitch Joel


May 16, 2009 6:17 AM

Make It Personal

"It's nothing personal, it's just business." How many times have you heard that line in your life? How does your life look these days? At minimum, you're probably working eight hours per day, trying hard to either keep your job... Read more

By Mitch Joel


May 14, 2009 5:28 PM

Confusion Over Search Engine Marketing

What a strange, magnificent and scary world we live in. Marketing Pundits (like me) were quick to forecast a serious uptake in search engine marketing as the recession (which, according to some is officially over) took hold. Common sense dictates... Read more

By Mitch Joel


May 13, 200911:07 PM

The Miracle Of Publishing

Many of us are in awe over what's happening to the newspaper industry. Many of us worry that the book publishing industry might be right at the beginning of where the music industry was as Napster broke through to the... Read more

By Mitch Joel


May 10, 200911:09 AM

The Mother Of All Inventions – A Look At The Internet

Here's a pretty bold quote from the TED website about Tim Berners-Lee: "Tim Berners-Lee invented the World Wide Web. He leads the World Wide Web Consortium, overseeing the Web's standards and development." This is a fascinating TED Talk that looks... Read more

By Mitch Joel


May 9, 200911:05 AM

Affiliate Links In Twitter Will Sink Marketing To A New Low

The always-interesting Jeremiah Owyang (analyst for Forrester Research) over at Web Strategy has a fascinating post today titled, It's About Intent: Affiliate Links in Twitter, that looks at how some people on Twitter are using affiliate links in their Twitter... Read more

By Mitch Joel


May 9, 2009 6:21 AM

Following The News On Twitter With Muck Rack

If there's one thing we have learned about the rapid growth of Twitter, it's that anyone, anywhere can commit acts of journalism. Whether they are involved in a situation (like a plane crash, attending a presidential inauguration, etc...) or simply... Read more

By Mitch Joel


May 7, 2009 9:39 PM

Wireless Reading Devices vs. Newspapers

The big news this week in the newspaper industry was not Google's Marissa Mayer speaking before a Senate subcommittee on communications, technology, and the Internet at a hearing on the future of journalism. The big news was Amazon's newer (and... Read more

By Mitch Joel


May 7, 2009 7:31 AM

The Astounding Evolution Towards Less In A "More Society"

No one pays much attention to anything these days. In August 1981, the world changed dramatically. The saying "I Want My MTV," was introduced, and even though musicians traditionally stood behind the music, now they were forced not only to... Read more

By Mitch Joel


May 6, 2009 8:19 PM

The Power Behind Your Website Name, Vanity URLS And Generic Domain Names

What's in a name? When the dot com boom happened in the early nineties it was nothing short of a virtual land-grab as companies and individuals gobbled up all of the domain names they could. This multi-million dollar industry (it... Read more

By Mitch Joel


May 5, 200910:38 PM

Life During The 30-Second Spot

The TV industry is about to go through some very dramatic changes. Yes, people have been saying that the Internet, Social Media and other new media channels would spell their doom, but few probably imagined that the current economy would... Read more

By Mitch Joel


May 2, 2009 6:31 AM

Tracking The Power Of Twitter

There are many tools out there that allow you track Twitter. Some will show you just how popular an individual is, and some will list off mentions of a specific term. Some will help you understand how many people have... Read more

By Mitch Joel


May 1, 2009 7:59 PM

When Your Office Is Anywhere And Everywhere

When you're a digital nomad, your office can fit in a backpack, but not a briefcase. I tend to know more people in their digital format than I do in their protein forms. It's par for the course for people... Read more

By Mitch Joel