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Blog Archives
June 2006
June 30, 200611:38 AM
C.C. Chapman - Managing The Gray And Being Less Than Six Pixels Away
I guess the proverbial cat is out of the bag. I've been toying with the phrase Six Pixels Of Separation as a title for a keynote presentation for the past year or so (special thanks to Tanya at Twist Image... Read more
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June 29, 200610:34 AM
Across The Sound And Across The Second Life Metaverse
In episode six of Six Pixels Of Separation, I ended off the show with an awesome three-way (hey now!) Skype call with Divo Dapto (aka Joseph Jaffe) and Jangles Junot (aka Neville Hobson) as we were all participating in the... Read more
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June 28, 2006 6:39 AM
American Copywriter Is Podcasting
It's not just my Podcast, Six Pixels Of Separation, that's got me all excited about the whole Podcasting space, but it's people like John January and Tug McTighe from American Copywriter that really make this whole scene rock. I was... Read more
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June 27, 2006 6:08 AM
CaseCamp Montreal - Less Than A Week To Self-Organize - New Location Announced
CaseCamp Montreal is set for Tuesday, July 4th, 2006. This is less than one week to join the Long Tail riot. This is a self-organizing marketing unconference. What does that mean? It means that Eli Singer in Toronto (who came... Read more
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June 26, 200611:06 AM
BloggerCon This Past Weekend
Man, it was great to be at BloggerCon this weekend. What, you didn't know that I was attending BloggerCon in San Francisco? It depends on how you define "attend." Granted, I was not in San Francisco at the physical location,... Read more
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June 26, 2006 7:29 AM
Trackbacks Are Not Active
Apparently, the spam of trackbacks nearly brought our servers down. So, we had to deactivate the trackback functionality. In the meantime, comments are open. Sorry for the Blog tech confusion (I don't like it much either).... Read more
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June 24, 2006 6:53 AM
Montreal Business Book Club - Summer Reading List
There will be no July session for The Montreal Business Book Club. We're taking a summer vacation. The Montreal Business Book Club will return in August 2006 - look for the date and the selection of the month in the... Read more
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June 24, 2006 5:09 AM
Trackbacks Are Live Too
I should have mentioned that along with comments being turned on for this Twist Image Blog, it is also accepting trackbacks. I have to say, that after just a half day of having this on, I can't believe the amount... Read more
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June 23, 2006 3:41 PM
Second Life Avatar-Based Marketing Conference Follow-Up
It is done. I have taken part in my first conference in Second Life. The Avatar-Based Marketing panel discussion took place this afternoon in Second Life, and I had the pleasure of sitting next to Divo Dapto (aka Joseph Jaffe).... Read more
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June 23, 2006 2:46 PM
Twist Image Blog Comments Are Now Live
I am happy to inform you that this Twist Image Blog now accepts comments (just click the "Comments" link below). Also, I have left the ability to email me a comment as well (in case you don't want it to... Read more
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June 22, 200610:15 AM
Second Life Marketing Conference
As I get more involved in Second Life, I am starting to realize how psychotic I must sound when I talk about it in real life (or First Life). You can read about some of my Second Life antics over... Read more
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June 22, 2006 8:32 AM
BarCamp Montreal Coming Soon And CaseCamp Update
While I was dragging my feet in getting a BarCamp Montreal or DemoCamp Montreal rolling, it looks like Fred Ngo and Jean Jacques Taoko have taken the self-organizing lead and the roles of Organizers for BarCamp Montreal. The wiki is... Read more
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June 21, 200612:45 PM
Digital Marketing Conference - CMA - Two More Keynotes Added - Breaking News
There is some very exciting stuff happening for the upcoming Digital Marketing Conference, which is put on by the CMA - Canadian Marketing Association. The date for this year's Digital Marketing Conference is October 19th & 20th, 2006. Today, two... Read more
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June 21, 2006 8:27 AM
Second Life - American Apparel - Adidas And The End Of The World As We Know It
OK, maybe the above title is a little dramatic. Truth is that as Second Life evolves - and it is doing so on a daily basis - we are all going to have to deal with what a virtual world... Read more
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June 20, 2006 3:10 PM
One Degree, Podcasting And More
I think I am using the word Podcasting much more than Blogging these days. Not a bad thing, but definitely a change. Yesterday, at One Degree, an original post I wrote titled, Six Lessons In Podcasting, was put live. The... Read more
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June 19, 200611:59 AM
Blogs - A Marketers' Secret Weapon - CMA Seminar Coming To Montreal Next Week
I just got word from the CMA - Canadian Marketing Association - that my upcoming seminar, Blogs - A Marketers' Secret Weapon, might be a little more intimate than the usual 30-plus people we have in Toronto. If you're looking... Read more
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June 17, 200610:27 AM
The Tipping Point Of Digital Marketing
It will be search on mobile devices. If you look back on the proliferation of the Web as a new broadcast channel, you'll see a heavy uptake right around the time Google uncovered the search Da Vinci Code. The Internet... Read more
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June 16, 2006 9:17 AM
RSS Versus Email
This past Wednesday in MediaPost, Tobi Elkin brought forth some interesting arguments in his article, Just An Online Minute... RSS Versus E-mail. The main question Elkin asks is, "will RSS eat e-mail marketing's lunch?" Counter to what Elkin predicts, I... Read more
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June 15, 2006 9:09 PM
Leaving Audio Comments For Podcasts - Enter The Carcast
Never has it been this easy. All too often I have every good intention of writing an email or posting a comment to the website or Blog of a Podcast I am listening to. Time catches up on me and... Read more
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June 14, 200611:39 AM
Flash Cow - The New Mash-Up Meet-Up
Everything has a cool name. When I leave an audio comment to someone's Podcast from my car, I call it a Carcast. When I leave a non-standard voice mail message, I call it a VoiceMailCast. If someone creates an online... Read more
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June 13, 200611:50 AM
Wiki Marketing And Your Brand - Ain't Nothing Like The Real Thing
Coke Gets Slammed On Wikipedia read the title of Ryan Mahoney's article for the Atlanta Business Chronicle. During presentations, I bring up a slide with two words on it: Know Control. We live in a no control world and if... Read more
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June 12, 200611:29 AM
Lessons From The Globe And Mail And Google News Alerts
I have my own name ("Mitch Joel") set as a Google News Alert. In fact, whenever I get a chance to speak in front of a group, I strongly recommend leveraging the power of Google News Alerts as one tool... Read more
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June 11, 200612:03 PM
Digital Marketing Conference - Canadian Marketing Association - Hold The Date
This is the second year that I have been asked to sit on the organizing committee for the annual Digital Marketing Conference, which is put on by the CMA - Canadian Marketing Association. It is one of my favorite conferences... Read more
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June 9, 2006 7:14 AM
Inside PR And PR Works - New Friends
The world is flat. Thomas Friedman was right. I think the name of my Podcast (and upcoming book), Six Pixels Of Separation is also an accurate statement. Especially after this incident. As I delve more deeply into the Podcast world... Read more
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June 8, 2006 2:54 PM
The Montreal Business Book Club Persuasion Event - Very Sold Out
This is good stuff. We managed to get 70 people and sell-out The Montreal Business Book Club Persuasion Event featuring Heath Slawner. The event is titled, The Weapons Of Influence: Hard Science For The Soft Skills, and is being held... Read more
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June 7, 2006 9:31 PM
CaseCamp Montreal Is Set For July 4th
I could not just sit on the sidelines for this. Now, the ball is in your court. We have set a date and the Wiki is live for CaseCamp Montreal. The date is Tuesday, July 4th - 6:00 pm at... Read more
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June 6, 2006 8:07 PM
CaseCamp And Eli Singer - I'm Kicking Myself
After spending time in Toronto at DemoCamp a couple of months back - you can read my posting on it here: DemoCamp - TorCampDemoCamp5 Toronto - A Virgin Deflowered - I was smitten with the idea of bringing a BarCamp... Read more
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June 5, 2006 6:31 AM
Seth Godin Comments On No Comments
It was just another Lazy Sunday, until the Blog world got its panties in a knot because of a post on the Blog of Seth Godin titled, Why I Don't Have Comments. I read Godin's post prior to seeing the... Read more
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June 3, 2006 7:03 AM
CMA - Canadian Marketing Association - Launches Canadian Marketing Blog
One of the initiatives of the eMarketing Council (we're working on revising the name to the Digital Marketing Council) was to create a Blog. As part of this council for the CMA - Canadian Marketing Association - along with the... Read more
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June 2, 2006 9:38 AM
VoiceMailCast - VMCast - This Needs Better Nomenclature
When Twist Image moved last week, I had the terrible task of figuring out what to leave as my voice mail message. We never used voice mail before, so this was all virgin territory for me. If you've heard my... Read more
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June 1, 2006 6:39 AM
Learn The Power Of Persuasion Live - Montreal Business Book Club Event
It has been far too long since I've held one of my Flash Cow events. I call them Flash Cows because they are a mash-up between a Flash Mob and Purple Cow (sort of). Your ability to influence, that is... Read more
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