Blog Archives December 2004
December 30, 2004 2:29 PM

The Power Of The Internet, Ideas And People

It's a global thing. You wouldn't understand ;) BL Ochman's latest Blog entry, Is Bush Kidding? $35 Million Is Not Enough for Tsunami Relief! Let's Prove That America is Not Stingy!, she says: "The Bush administration has pledged a stingy... Read more

By Mitch Joel

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December 29, 2004 4:00 PM

Montreal Business Book Club - January 2005... And Beyond

Just a quick update on what's happening with the Montreal Business Book Club and some of the great stuff planned for 2005, including a special session that I am finalizing now on Stephen Covey's Seven Habits Of Highly Effective People... Read more

By Mitch Joel

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December 27, 200410:11 AM

Marketing Yourself In A Job Interview - It's All About Personal Branding

As I scour the planet for a full-on communications master, I have come to a few conclusions about things that should and should never be done by someone looking for a gig. And here they are... in no particular order:... Read more

By Mitch Joel

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December 26, 2004 9:37 AM

All I Want For The Holidays

Well, besides getting over this fever/cold, all I want for the Holidays is a super-awesome retail website experience. Up here in Canada, today is a very special retail day called, Boxing Day. Everything is on sale and the prices are... Read more

By Mitch Joel

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December 22, 200410:13 PM

Gladwell Speaks To Lucent

Here's a forty-five-minute-plus speech given by Tipping Point (and soon, Blink) Author, Malcolm Gladwell. Thanks for the link Matt - this is some great viewing with lots of passion. Gladwell makes computer networking cool, smart, important and relevant to everything... Read more

By Mitch Joel

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December 22, 2004 9:33 PM

Great Answer To The Awkward Job Interview Question

Let's face it, a job interview is all about personal branding and selling yourself. As the person going for the interview you have to be cool, calm and collected all the while promoting and selling yourself without seeming full of... Read more

By Mitch Joel


December 20, 2004 9:46 AM

Make The Trip Better

I just drove from Montreal to New York City. Why are all the stops so brutal? How great would it be to have someone not only map your trip but let you know about some really good food/break stops along... Read more

By Mitch Joel

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December 18, 2004 2:48 PM

iPod For Every Kind Of Music Fan

If you are not a fan of the U2 iPod, I would strongly suggest that you pre-order one of these. I've been waiting to see what Apple was going to do next. Much like Saturday Night Live - you know... Read more

By Mitch Joel

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December 18, 200412:07 AM

How To Make The Little Stuff Count

I had two interactions that have turned me into a raving fan and it was simple, small, effective and cost the companies, probably, next to nothing. Upon suspending my Montreal Gazette subscription for a fistful of days while I head... Read more

By Mitch Joel

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December 16, 2004 9:06 AM

More On Marketing To Mobile Devices and SMS

I got this comment/insight from Edward Sattaur of Jam Mobile a while back (sorry for the delay) regarding my post, Marketing To Mobile Phones With SMS: "Marketing to mobile phones has been conducted since my previous firm Wysdom brought it... Read more

By Mitch Joel

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December 15, 2004 4:56 PM

Passion, Love, Wow And More

I'm still thinking about the amazing (and free) webinar yesterday titled, Lovemarks By Design, that was presented by Change Hero, Tom Peters, and Lovemarks author/Saatchi + Saatchi honcho, Kevin Roberts. The event was put on by Microsoft's Live Meeting (formerly... Read more

By Mitch Joel

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December 14, 200410:37 PM

Know Someone Who Wants To Work At Twist Image

Just sent this email out: Twist Image is growing again. We're looking for a full-time English communications/writing guru. Someone who's just as cool creating ad copy as they are with forming a great sales pitch. Someone who can write a... Read more

By Mitch Joel

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December 14, 2004 9:52 PM

The Best Kind Of Advertising

Might as well close up the shop. If you have not had the opportunity to see George Masters' 60-seconds iPod commercial you can check out the Wired feature and link here. It's not that Masters is an advertising genius. In... Read more

By Mitch Joel

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December 12, 200412:00 PM

No Computer, No Laptop, No Blog - But I'm Back

My new laptop just arrived at Twist Image HQ (IBM ThinkPad). My computer at home is on the mend (as much as possible). Lots to Blog about (hang on to your hats!). Here's a quick recap of some cool stuff... Read more

By Mitch Joel


December 7, 200411:02 PM

Nerd Alert!

I still prefer the older version of The Screen Savers rather than the twenty-something Guru chugging nerdbots on the newly formed G4techTV who know so little about tech that they wind up shrugging their shoulders to serious tech questions more... Read more

By Mitch Joel

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December 7, 200410:48 PM

... And Now We Want Your Blogs

If Business Week says so... then it must be so. According to the magazine, advertisers are all hot and bothered about getting their messages to you via Blogs. It has already started with basic advertising on high traffic Blogs and... Read more

By Mitch Joel

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December 6, 200410:52 AM

Big In Japan

Anyone remember the one-hit-wonder band Alphaville? If you can, odds are you'll probably fight me on the fact that they were maybe a three or four hit wonder. I don't blame you. After speaking at a YES Montreal (Youth Employment... Read more

By Mitch Joel

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December 6, 2004 9:16 AM

Marketing Magazine, IAB's Interactive To The Max and Search Marketing Article

In case you did not get the latest issue of Marketing Magazine - included with each copy is Essential Interactive - A Marketer's Guide To Online Advertising which was also given out at the IAB Canada (Interactive Advertising Bureau), Interactive... Read more

By Mitch Joel

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December 4, 200410:38 AM

Fast Company Magazine's Fast 50 Is A Humbling Experience

Wow... not only was I blown away by the kindness of someone actually taking the time to enter me as a candidate for Fast Company Magazine's Fast 50 recognition. I'm even more blow away by the warm, kind and genuine... Read more

By Mitch Joel

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December 2, 200411:41 AM

Fast Company Fast 50 and Mitch Joel

I love referring to myself in the third-party. Makes me feel like a old-skool rap star. A very kind person took a lot of their personal time and put together the following profile and entered me into this year's Fast... Read more

By Mitch Joel

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December 1, 200410:36 AM

If CNN And Merriam-Webster Say So, The Blog Is Big And Here To Stay

It's always hard to explain the marketing virtues of any channel that's called "Blog." Turns out a better word will not conquer and vanquish the term that sounds more like a body fluid's bellow than what Merriam-Webster Inc. now defines... Read more

By Mitch Joel

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December 1, 200410:24 AM

The National Advertising Benevolent Society - NABS - Gets Ready For NABS Ad Auction 2005

I've been doing some volunteer work with The National Advertising Benevolent Society (NABS) to build the Quebec portion of online inventory for the upcoming annual NABS Ad Auction 2005. It's a pretty amazing organization for people in our industry. The... Read more

By Mitch Joel

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